Video
Richard Hatherall: How Banks Can Accelerate the Mobile Migration and Improve the Customer Experience
Three steps banks can take to increase digital adoption and improve the customer experience.
Why is growth in mobile banking slowing, while use of call centers and branches persists? Richard Hatherall, who leads Bain's Customer Strategy & Marketing practice in Asia-Pacific, shares three steps banks can take to increase digital adoption and improve the customer experience.
Read the Bain Report: Customer Loyalty in Retail Banking—Global Edition 2016
First published in November 2016